Grok, Tell Me About X Users

Robert Dawson
2 min readFeb 18, 2024

Today, I joined X Premium+ to better understand the conversion rate between fiat and social currencies and also because I’m using this as an excuse to explore the additional features, like Grok.

Here is my brief but data-rich discussion with Grok about X user demographics.

Caveat: Grok cites posts/tweets as sources.

Me: Do you have any data regarding the political leanings of American X users?

Grok: I have some data on the political leanings of American X users. According to a Pew Research Center study, Democrats and Democratic-leaning independents make up 36% of X users, while Republicans and Republican leaners account for 25%. The remaining users either identify as independents or have no political leaning. However, this data is from 2019 and may not reflect the current political landscape.

Me: What about other demographics of X users?

Grok: Certainly, X users come from diverse backgrounds and have varying interests. Here are some interesting insights about X users in the past year:

  1. Gender distribution: X has a slightly higher proportion of male users (58%) compared to female users (42%). This gender gap has remained relatively ssstable stable over the past year.
  2. Age distribution: The majority of X users are between the ages of 25 and 34 (36.7%), followed by the 18–24 age group (28.35%). The platform’s popularity among younger users has been consistent in the past year.
  3. Geographical distribution: The top five countries with the highest number of X users are the United States, Japan, India, Brazil, and Indonesia. These countries make up a significant portion of the X user base.
  4. Education and income: X users are more likely to have a higher education and income level. According to a recent study, nearly half of X users have a college degree or higher, and a third of users have an annual income of $75,000 or more.
  5. Political and news interest: X users are more likely to be interested in news and politics, with 61% reporting that they are extremely or very interested in news, and 41% reporting a similar level of interest in politics.
  6. Time spent on X: In the past year, people have spent 14% more time on X, with a 20% increase in video consumption. This increase in engagement is driven by sports, business, finance, music, entertainment, and political enthusiasts.
  7. Gen-Z: Gen-Z is the largest and fastest-growing segment on X, with nearly 200 million users per month. This demographic is known for their high engagement and interest in various topics.

In summary, X users come from diverse backgrounds and have varying interests. The platform’s popularity among younger users and its ability to engage users in a variety of topics have contributed to its growth in the past year.

Grok seems useful for understanding what people who use X find important or otherwise compelling. I’m also curious what powers Grok will get this year.

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